DIGITAL
WRITING & PRODUCING
GENDER EQUALITY IN CANADA
I created the strategy for a comprehensive campaign to mobilize philanthropic resources to women's organizations. It included three reports with a digital-first approach, a thought-leader influencer article series and accompanying social media, as well as a launch event with the Minister for Women and Gender Equality Canada.
Organization: Community Foundations of Canada
#TorontoStrong Fund
FundAs lead for the digital strategy of the #TorontoStrong Fund, founded in the wake of the Yonge St. attack, I developed the brand and key messaging that was seen and heard across the city.
